Privacy Policy for Grow Pro Lawn Care
Last Updated: May 13, 2025

Grow Pro Lawn Care (“we,” “us,” or “our”), located at 670 Robertsville Rd, Oak Ridge, TN 37830, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at www.growprolawncare.com, request a quote, schedule services, or interact with us, including through text message reminders for quote requests and appointments. By using our website or services, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our website or services.

This Privacy Policy complies with applicable U.S. federal and Tennessee state laws, including the Telephone Consumer Protection Act (TCPA) and the California Consumer Privacy Act (CCPA, if applicable), as well as carrier requirements for text messaging compliance (e.g., A2P 10DLC).

1. Information We Collect

We collect two types of information from you:
a. Personal Information

This is information that can identify you, such as:

Name: Collected when you request a quote, book an appointment, or sign up for services.

Contact Information: Email address, phone number, and mailing address, provided when you contact us, request a quote, or opt into text message reminders.

Service Details: Information about your lawn care needs (e.g., yard size, service type, or slope details), submitted via forms or during consultations.

Payment Information: Billing details (e.g., credit card or bank account information) if you pay for services online or through our platform (processed securely via third-party payment processors).

b. Non-Personal Information

This is data that does not identify you directly, such as:

Website Usage Data: IP address, browser type, device information, pages visited, and time spent on our website, collected via cookies and analytics tools.

Aggregated Data: General statistics about service requests or website traffic, used to improve our services.

2. How We Collect Information

We collect information in the following ways:

Directly from You: When you fill out forms on our website (e.g., quote requests, appointment bookings), call us, email us, or provide details during in-person consultations.

Automatically: Through cookies, web beacons, and analytics tools (e.g., Google Analytics) when you visit our website.

From Third Parties: Via our customer relationship management (CRM) platform, GoHighLevel, for managing quote requests, appointments, and text message communications, or from payment processors for billing.

3. How We Use Your Information

We se your information to provide and improve our lawn care services, including:

Service Delivery: To process quote requests, schedule appointments, and perform lawn mowing or landscaping services.

Text Message Reminders: To send automated SMS reminders for:

Quote Requests: Confirming receipt of your request and providing follow-up details.

Appointment Reminders: Notifying you of upcoming lawn care appointments, including date, time, and any special instructions.

Communication: To respond to inquiries, provide customer support, and send service-related updates (e.g., weather delays or rescheduling).

Marketing: To send promotional offers or seasonal service reminders (e.g., fall cleanup specials), only with your explicit consent.

Website Improvement: To analyze website usage and optimize user experience.

Legal Compliance: To comply with applicable laws, regulations, or legal requests.

4. Text Messaging and A2P 10DLC Compliance

We use GoHighLevel to send automated text message reminders for quote requests and appointments. To ensure compliance with the Telephone Consumer Protection Act (TCPA) and A2P 10DLC regulations (required by U.S. mobile carriers), we follow these practices:

Opt-In Consent: We only send text messages to customers who have provided explicit consent, such as by submitting their phone number through our website’s quote request or appointment booking forms, or by agreeing during a call or in-person consultation. Our forms clearly state that providing your phone number means you agree to receive text message reminders.

Opt-Out Process

: You may opt out of text messages at any time by replying “STOP” to any message. We will promptly remove you from our SMS list and confirm your opt-out. You may also contact us at [Insert Phone Number, e.g., 865-555-1234] or [Insert Email, e.g., [email protected]] to opt out.

Message Content

: Our texts are limited to service-related reminders (e.g., “Hi [Name], your lawn care appointment with Grow Pro Lawn Care is scheduled for [Date] at [Time]. Reply STOP to opt out.”) and, with consent, occasional promotional offers

Frequency

: We limit text messages to no more than 2-3 per week, ensuring they are relevant and non-intrusive.

Carrier Compliance

: Our business is registered with The Campaign Registry for A2P 10DLC, ensuring our SMS campaigns meet carrier standards for spam prevention and consumer protection.

5. Sharing Your Information

We do not sell or share your personal information with third parties for their marketing purposes. We may share your information only in the following cases:

Service Providers

: With trusted third parties who assist us in operating our business, such as:

GoHighLevel

: For CRM, text messaging, and appointment scheduling.

Payment Processors

: For secure billing (e.g., Stripe, PayPal).

Analytics Providers

: For website performance tracking (e.g., Google Analytics).

These providers are contractually obligated to protect your data and use it only for the purposes we specify.

Legal Requirements

: If required by law, court order, or to protect the rights, property, or safety of Grow Pro Lawn Care, our customers, or others.

Business Transfers

: In the event of a merger, acquisition, or sale of assets, your information may be transferred to a successor entity, with notice to you where required.

6. Your Choices and Rights

You have the following rights regarding your personal information:

Access and Update

: You may request access to or updates to your personal information by contacting us at [Insert Email or Phone Number].

Opt-Out

: You may opt out of text message reminders by replying “STOP” or emailing us, and opt out of marketing emails by clicking “Unsubscribe” in the email footer.

Deletion (Right to Be Forgotten)

: You may request deletion of your personal information by contacting us at [Insert Email, e.g., [email protected]] or [Insert Address, e.g., 123 Main St, Oak Ridge, TN 37830]. Please provide sufficient details (e.g., name, phone number) to identify your records. We will delete your data unless required to retain it for legal or operational purposes.

CCPA Rights (for California Residents)

: If you are a California resident, you have the right to:

Know what personal information we collect, use, or disclose.

Request deletion of your personal information.

Opt out of the sale of your personal information (we do not sell your data).

Non-discrimination for exercising your rights.

To exercise these rights, contact us at [Insert Email or Phone Number].

Cookies

: You can manage cookie preferences through your browser settings or our website’s cookie consent tool.

7. Data Security

We implement reasonable security measures to protect your personal information, including:

Encryption of sensitive data (e.g., payment information) during transmission.

Secure storage of customer data in GoHighLevel’s protected servers.

Access controls to limit employee access to your information.

Regular reviews of our security practices.

However, no online system is 100% secure. If we become aware of a data breach, we will notify affected customers as required by law.

8. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, including:

Service Delivery

: For the duration of your customer relationship with us.

Legal Compliance

: As required by tax, accounting, or regulatory requirements (e.g., 7 years for financial records).

Marketing

: Until you opt out of communications.

After this period, we will securely delete or anonymize your information, unless legally required to retain it.

9. Third-Party Links

Our website may contain links to third-party sites (e.g., GoHighLevel, payment processors). We are not responsible for their privacy practices. Please review their privacy policies before providing personal information.

10. Children’s Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If you believe we have collected a child’s data, please contact us at [Insert Email] to request deletion.

11. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will post the updated policy on our website with the “Last Updated” date. Your continued use of our website or services after changes constitutes acceptance of the updated policy. For significant changes, we may notify you via email or text, if you’ve provided consent.

12. Contact Us

If you have questions, concerns, or requests regarding your personal information or this Privacy Policy, please contact us at:

Grow Pro Lawn Care

670 Robertsville Rd Oak Ridge TN 37830

865-353-9700

[email protected]

For CCPA or deletion requests, please include “Privacy Request” in the subject line and provide sufficient details to identify your records.